The Breaking Point Before the Breakthrough
The sun filtered softly through the home office window as Claire stared blankly at her screen, her calendar overflowing with back-to-back meetings, half-finished tasks, and unread emails. Her business — once a passion project — now felt like a prison. She was exhausted. She had built something successful, but she was too overwhelmed to enjoy it.
In her heart, she knew she couldn’t keep running at this pace. Then she discovered a guide — someone who didn’t just talk about scaling, but who actually showed her how to slow down, realign, and lead from a place of grounded clarity.
That guide was Dortha Hise.
Through strategic delegation, soulful systems, and a holistic approach to growth, Claire rebuilt her business — and her life — with intention. And her story is just one of many transformed by Dortha’s wisdom.
The Beginning of a Purposeful Path
Dortha Hise’s journey into entrepreneurship wasn’t born from a business plan — it was sparked by life experience, self-inquiry, and a deep desire to do meaningful work that aligned with her values.
Her early professional life unfolded in the legal field, where she worked in high-pressure law offices as a legal assistant and paralegal. She was sharp, organized, and efficient — but the environment was draining, and the traditional career path felt limiting. Dortha craved more creativity, flexibility, and impact.
In 2004, she made a bold leap and founded her first business, stepping into the world of virtual support services long before the phrase “virtual assistant” became mainstream. That was the beginning of Pretty Smart Virtual Services — a pioneering move that would evolve into a full-scale agency supporting women entrepreneurs with streamlined systems, strategic delegation, and business clarity.
From Admin Support to Soulful Scaling
Over the past two decades, Dortha’s business has undergone powerful shifts — just like the women she serves.
What began as a solo venture offering behind-the-scenes admin support has blossomed into a multi-layered ecosystem that helps high-performing women step out of overwhelm and into alignment. Her agency has grown to include a dedicated team that supports everything from operations and automation to content creation, marketing, and launches.
Yet Dortha’s magic isn’t just in the doing — it’s in how she helps her clients reclaim their time, energy, and purpose.
She describes herself as a “business tour guide” — helping overwhelmed entrepreneurs navigate the landscape of systems, support, and strategy, while staying rooted in their vision.
“I help successful women scale with ease by mastering delegation, simplifying with automation, and aligning their business with the rhythms of nature.”
A Roadmap for the Overwhelmed Woman Entrepreneur
Dortha’s clients are women who are wildly capable but stretched too thin. They’ve built successful businesses — but behind the scenes, things feel messy, stressful, and unsustainable.
Her mission is to shift them from reactive to intentional, from burnout to balance.
Through her signature services, Dortha helps clients:
- Identify and delegate the tasks that drain their time and focus
- Build and train a trusted team that aligns with their values
- Automate repeatable processes to reduce stress and increase efficiency
- Create day-to-day systems that are clear, simple, and scalable
She combines operational excellence with mindset coaching, infusing her work with compassion, clarity, and encouragement.
As one longtime client, Vicki Suiter, shared:
“Dortha is knowledgeable, reliable, and consistent in her follow-through. She’s always learning, bringing fresh ideas to the table — and she’s someone you can truly trust.”
Whether she’s guiding a launch, developing SOPs, or facilitating mindset shifts, Dortha helps women shift out of survival mode and into sustainable, soul-aligned growth.
Thought Leadership & Authorship: A Voice for Resilience and Transformation
Dortha’s impact extends far beyond client work. She’s also an accomplished author, speaker, and thought leader — using her voice to empower others through storytelling.
She is the author of the heartfelt solo book “Rising Above the Ashes: Reigniting Your Joy After Any Loss,” and has contributed to 11 published anthologies, including:
- 30 Days Challenge
- Mission Possible
- Midlife Without Crisis
- Woman Entrepreneur Extraordinaire
- Entrepreneur Extraordinaire
- 10 Powerful Women
- Behind Her Brand
- 30 Days to Transformation
- Before the Vows Break (Volumes I & II)
- 365 Ways to Connect to Your Soul
In addition, she has written over a dozen articles for digital magazines, solidifying her position as a trusted voice in entrepreneurship, empowerment, and personal growth.
Dortha is currently working on a new series of books — including a children’s picture book, an early chapter book, and an inspirational nonfiction title that draws from her experiences in nature, on the trail, and through personal transformation.
Naturepreneurship: Leading with Seasons, Systems, and Soul
Dortha’s second venture, Summit to Your Success, reflects her personal evolution and deeper mission: helping entrepreneurs align their work with the rhythms of nature.
Through her seasonal planning methods, self-guided programs, and coaching experiences like Mindful Momentum with Dortha, she invites clients to lead from a grounded, holistic space — where growth doesn’t require hustle, and alignment trumps urgency.
In her own words:
“My mission possible is to help women recognize their superpower as an entrepreneur, business owner, executive, human in the world — by finding adventure in every day.”
She often shares content on gardening, hiking, and reflections from the trail — reminding her audience that the best growth often comes slowly, organically, and with intention.
Whether in business or in life, Dortha walks the walk.
Nectar of Wisdom: Dortha Hise’s Guiding Truths
- “Delegation isn’t letting go — it’s making space for what matters most.”
- “When you align your business with the seasons of life, everything flows more naturally.”
- “Structure doesn’t stifle creativity — it sets it free.”
- “Your value isn’t in how much you do. It’s in how deeply you lead.”
- “Scaling isn’t about speed — it’s about sustainability.”
A Soulful Invitation to Lead Differently
Dortha Hise is redefining what it means to grow a business. Her story proves that success isn’t measured by busyness — but by balance, clarity, and aligned impact.
If you’re ready to stop managing chaos and start creating a business that flows, she’s the guide you’ve been looking for.
Visit Pretty Smart Virtual Services or Summit to Your Success to discover how you, too, can scale with soul — and finally build a business that supports the life you were meant to live. Connect with Dortha Hise on LinkedIn.
