Ghostwriting for Busy Entrepreneurs | Sharing everything I learn in the process
Debbie Y. Tayo-Odeshilo: A Journey of Exceptional Leadership
In the ever-evolving world of business, there are individuals who stand out, not only for their expertise but for their profound commitment to excellence. Debbie Y. Tayo-Odeshilo is one such remarkable individual, a ghostwriter and content expert who has not only made a name for herself but has significantly impacted the world of business and content creation.
Debbie’s journey into the realm of content creation began over eight years ago, and she’s been on a meteoric rise ever since. Her professional journey reflects the qualities of a true leader—vision, determination, and an unwavering commitment to delivering excellence.
Debbie’s resume paints a picture of her journey, and it’s a story worth sharing.
A Journey Rooted in Excellence
Hailing from Canada, Debbie Y. Tayo-Odeshilo embarked on her professional journey with the establishment of “Your Write Choice” in January 2023. This venture was the inception of her remarkable career as a ghostwriter. But what truly sets her apart is not just the quality of her writing but her ability to bring visibility, industry authority, and profitability to her clients.
For Debbie, the formula was clear—VIP: Visibility, Industry Authority, Profit. With this ethos, she took on the task of writing for busy founders on LinkedIn and beyond, transforming their content marketing strategies and helping them achieve remarkable results.
Expanding Horizons in the United States
Debbie’s journey didn’t stop at Canadian borders. In June 2023, she joined “Flying V Group Digital Marketing” as a Content Expert in the United States. Here, she further honed her skills, taking ownership of content quality and accuracy, managing content within the content management system, and engaging in the full web content production lifecycle.
Her ability to partner with other teams to optimize content for managing and publishing, adapting to different content formats and digital channels, and implementing an overarching content strategy showcased her adaptability and leadership qualities.
A Creative Force at JustOne UK
In May 2022, Debbie took on the role of Communications Consultant at “JustOne UK.” Her responsibilities included delivering high-quality, engaging, and client-ready outputs for JustOne’s creative, communications, and reporting service lines. This endeavor allowed her to manage regular blogs, thought leadership pieces, reports, and social media content, especially regarding sustainability issues and data.
Her ability to conduct, analyze, and interpret research, along with building strong relationships with team members, demonstrated her leadership in team management through excellent communication skills. Debbie’s journey continued to be marked by success and growth.
Making a Mark in Sports
Between August 2021 and January 2022, Debbie’s journey led her to “Best Version Media” in Wisconsin, United States, where she worked as a BVM Sports Contributor. Her role included conducting research on various topics and crafting quality content. What set her apart was her ability to suggest innovative ideas and topics, work closely with the Content Manager, and ensure content readiness within deadlines.
During this time, her portfolio sample, available here, showcased her knack for producing engaging sports content.
Digital Communications & Marketing Whiz
In Tennessee, United States, Debbie joined “YCGO” as a Digital Communications and marketing professional between February 2021 and December 2021. Her role involved developing content strategies for web pages, cryptocurrency/blockchain technology courses, and other announcements.
Debbie’s impact extended to supporting releases and technical updates with explanatory content. She excelled in creating communication material that catered to both technical and non-technical audiences. Her clean, easy-to-understand content about the business and the broader crypto field marked her as a leader in the industry.
A Journey of Continuous Growth
Debbie Y. Tayo-Odeshilo’s journey continued with her role as a Content Marketing Specialist at “Flying V Group Digital Marketing” in California, between March 2020 and January 2021. Here, she developed uniquely written and accurately edited engaging content across all media platforms.
She initiated LinkedIn social media campaigns directed at the target audience to promote the company’s brand and position as an authority in the industry. Her ability to initiate lead-generating opportunities with Fortune 500 Company CEOs through social media campaigns was nothing short of remarkable.
A Career Rooted in Writing and Editing
In Bucharest, Romania, between January 2019 and December 2020, Debbie worked with “LCF Writing & Publishing Services” as a Writer/Editor. She collaborated with product teams, technical writers, and other proofreaders to communicate project status, provided relevant feedback, and ensured project completion.
Her ability to prioritize and manage her workload to meet deadlines was a testament to her leadership and organizational skills. She contributed significantly to the development of policies, standards, and procedures to encourage best practices.
A Volunteer with Impact
Even as a volunteer, Debbie made a difference. She served as a Volunteer Editor for Academy Courses at “Palo Alto Networks” between January 2020 and April 2020. Her role involved analyzing courses for errors and structure issues, recommending solutions to the writing team, adjusting grammatical errors, and fine-tuning content.
Debbie’s ability to ensure accurate sentence structure and appropriate tone highlighted her commitment to excellence even in volunteer roles.
A Foundation in Finance
Debbie’s journey started with a strong foundation in finance. She worked as a Finance Reconciliation Officer at “Cadbury Nigeria PLC.” During her time there, she maintained key relationships with business stakeholders, facilitated unit projects, and executed the new Transfer Pricing Project/Documentation Process.
Her role as a high-level compliance officer demonstrated her ability to prevent exposure to the business by ensuring timely compliance on all statutory payments. Debbie exhibited strong negotiation skills during state audits, resulting in substantial tax savings.
Educational Prowess
Debbie Y. Tayo-Odeshilo’s journey in the professional world is underpinned by her educational foundation. She holds a Bachelor of Science (B.Sc.) in Accountancy from Redeemers University (RUN), which she completed in 2011. This academic background equipped her with the knowledge and skills to excel in the complex world of finance and content creation.
Key Takeaways from Debbie’s Journey
- Debbie’s journey from Canada to the United States and across different roles highlights her adaptability and leadership qualities.
- Her ability to create content that caters to both technical and non-technical audiences is a testament to her versatility.
- Debbie’s knack for initiating lead-generating opportunities and maintaining open communication channels sets her apart in the industry.
- Her commitment to excellence, even in volunteer roles, demonstrates her unwavering dedication to quality.
- Her strong foundation in finance and negotiation skills have made her an invaluable asset to organizations.
5 Leadership Lessons from Debbie’s Journey
- Adaptability and Versatility: Leadership requires the ability to adapt to different roles and contexts, as demonstrated by Debbie’s journey across countries and industries.
- Excellence in Communication: Leaders excel in communication, and Debbie’s ability to create content for both technical and non-technical audiences is a prime example.
- Initiative and Networking: Leadership involves taking the initiative and building strong relationships, as seen in Debbie’s lead-generating opportunities and open communication channels.
- Commitment to Quality: True leaders are committed to excellence, even in volunteer roles, as demonstrated by Debbie’s attention to detail.
- Financial Acumen and Negotiation Skills: Leadership often requires financial acumen and strong negotiation skills, which Debbie has showcased throughout her career.
In Conclusion
Debbie Y. Tayo-Odeshilo’s journey is a testament to her exceptional leadership skills, adaptability, and unwavering commitment to excellence. From her beginnings in Canada to her impact in the United States and beyond, she has left an indelible mark on the worlds of content creation, finance, and marketing. Her journey serves as an inspiration to all, showcasing what can be achieved through vision, dedication, and leadership.
